PinnedPeter AvritchHello Gloss in Sixty SecondsRich new platform for beauty, style, inspirations, and shopping.4 min read·Nov 1, 2022--1--1
Peter AvritchinDataDrivenInvestorThe Last MileReflecting on lessons learned as a first-time founder13 min read·Nov 10, 2022--1--1
Peter AvritchinDataDrivenInvestorBuilding Hello Gloss in the OpenChronicling our journey building a personal style social platform19 min read·Oct 27, 2022--1--1
Peter AvritchNever Running Out of NumbersDesigning software and systems for planetary scale5 min read·Oct 21, 2022----
Peter AvritchinDataDrivenInvestorRecognizing Website Engagement as Micro Investments Made by VisitorsA perspective on engagement psychology6 min read·Oct 17, 2022----
Peter AvritchinDataDrivenInvestorDigging Enchanting Rabbit HolesThoughts on keeping website visitors engaged for hours on end10 min read·Oct 16, 2022----
Peter AvritchinDataDrivenInvestorArchitecting a Scalable Automated Marketing Platform for VerticalsReimagining lead generation for service industries24 min read·May 15, 2022----
Peter AvritchinDataDrivenInvestorHow I Got One Million Pages Ranked in GoogleAutomating My Way to SEO Success18 min read·Apr 4, 2022----
Peter AvritchinDataDrivenInvestorBeauty Creators Can’t Resist a Good Makeup ChallengeHow Hello Gloss is bootstrapping explosive organic growth of its influencer community17 min read·Oct 21, 2021----
Peter AvritchinDataDrivenInvestorBeauty Brands Tap into a New Generation of CreatorsA diverse community of nano influencers redefines the business of beauty3 min read·Oct 3, 2021----