Tokenomics & the Importance of Strategic Token Structure

Audrey Nesbitt
DataDrivenInvestor
Published in
7 min readJul 24, 2018

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Token: A privately issued/company issued currency. A unit of value within a specific cryptocurrency ecosystem (the project, the community created within it, and the dynamic interaction of all the participants within it including tokens, users, team members, etc).

One of the major ways blockchain projects attract investors and users is through an ICO — Initial Coin…

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