Will Google kill the Cookies?

Google has devised a new strategy to replace cookies. Will it be successful?

Google has devised a new strategy to replace cookies. Will it be successful? In principle, it was a fantastic concept, but the strategy did not work out quite as well as Google had intended. Since Google debuted FLoC two years ago, it has encountered one setback after another. On the surface, Google Topics seems to be a win-win situation. Also not only enables marketers to target your interests, but it does it without jeopardizing your personal…